EMI deal with YouTube

1 06 2007

It seems that everyone is doing a deal with YouTube these days – well, when they’re not suing them, that is.  EMI have announced that videos by EMI artists will become legally available on YouTube as a result of this deal, making them the fourth major music label to show music videos on YouTube.

I wonder whether this means companies are starting to embrace YouTube as a source of opportunity, rather than view it as a potential threat.  Only time will tell.



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